Top 10 Books for Successful Entrepreneurs…
* Update I’ve added 2 more books that I somehow missed *
I’ve always believed your life is changed by the books you read, experiences you create and the people you meet. One of my earliest mentors (in print & audio) was Earl Nightingale and he said, “If you want to become an expert read for 1-hour per day for 3 years on your given subject. If you want to become a world expert read for 1-hour per day for 5 years.” Well, I took his advice to heart and early-on I wondered what would happen if I read 2 or 3 hours per day?
Today I still strive to get through at least one book/week sometimes more (or sometimes less like when Zoe is screaming her head off). My library is filled with hundreds and hundreds of books. In fact, when we moved houses this summer – getting built-in bookshelves done before we moved in was a top priority.
I agree when Brian Tracy says rich people have big libraries and poor people have big televisions. Though I might amend that to rich people have big libraries that buy them BIG televisions. 
It’s always tough when you have so many great books to pick out a handful as the “all-time” best but here goes…
Drum roll please…
“Top-10” Most Essential Business Books for Successful Entrepreneurs:
#1: Atlas Shrugged by Ayn Rand
Not really a business book but probably one of the biggest influences for top CEOs and entrepreneurs who have cited this numerous times. I’ve read this several times and even threw out calling our daughter Dagny – but Missy didn’t go for that. I loved Atlas Shrugged for instilling the philosophy that productive value should be compensated and revered instead of these individuals being coerced into self-sacrifice because of their talent and other’s “needs”. It really cemented the argument in my mind that the more laissez-faire approach to governing is ultimately best for a free marketplace and productive society. Yes, this is a thick read but well worth it.
#2: Influence: The psychology of persuasion by Robert Cialdini, PhD
I’ve read it at least 9 times and it will truly help you understand the psychological triggers to a sale. Very powerful stuff. Written by a self-proclaimed “sucker” and professor of psychology to help consumers avoid being taken “in” by marketers – this instantly became a classic for us marketers to apply each of the psychological tactics to success. This truly is a power that should only be harnessed for good. If I was to start at zero again and if you stripped away all the knowledge from every book I’ve read – I would start by reading this one and get it all back!
#3: How to Make Millions with Your Ideas: An Entrepreneur’s Guide by Dan Kennedy
Yes, even though this was published in 1996 and some of the new-fangled technology sections like broadcast fax are out-of-date – this is a top ten for sure! I’ve spent probably $150k or more with Dan and every product or resource I buy from him gives me back at least a 10-to-1 return. This is one of my favorite Dan books (along with #7 on the list) but you really can’t go wrong buying any of his books. When I first stumbled onto Dan I was so excited because he finally provided more of the true ‘nuts & bolts’ I was looking for. Sure, he’s grumpy and not the most sociable guy – but his information is priceless no matter what type of business you are in.
Side note: I also strongly recommend getting Dan’s newsletter. You can get a free 3-month trial here. (Fair disclosure – I do write a damn good column for it on Internet marketing each month)
#4: “Tested Advertising Methods” by John Caples
Absolute classic for any direct marketer or anyone that doesn’t want to waste a dime on untrackable ads. Devour this one and also look for Caples’ other books that are out of print. A true professional who generously published his directly-traceable results for everybody to benefit from. Many people might think there’s nothing to be gained from a book written decades ago – WRONG! Everything Caples reveals applies online in spades.
#5: Scientific Advertising by Claude Hopkins
Yes another “old time” marketing book but the gems in here are absolutely brilliant if applied today. Remember, human nature does not change – just the ways to activate our buying does. This is a short read and available online for free in many places since it’s in the public domain. Hopkins was one of the true advertising pioneers and this little guide really distills the essence of why you cannot use conjecture or opinion but actual tested, scientific methods to discover what your customers/prospects want.
#6: 4-Hour Workweek by Tim Ferriss
I have to admit it, I love Tim’s book because this is the book I wish I wrote. Tim’s a friend of mine and we met over our love of marketing, living life to the fullest and extreme adventures. There’s a reason this book has literally taken on a life of it’s own and achieved best-seller status so quickly. To me, it’s because the concepts in here are so compelling.
I’ve given away a ton of copies of this book and a lot of people have actually gotten pissed at me for giving to them. One of my hockey teammates said that to me again a few nights ago. He’s gets really mad when he looks at it on the nightstand because he’s not living his life the way it could be using the ideas in this book.
This book is designed to get you to stop and think if you are really putting the right things in the right priority. Tim has a concept of the “New Rich” and that’s people who have time to do the things they want & they’re passionate on. There’s some exciting concepts about life design, dumping the email habit, outsourcing and creating online “muses” that pay for it all.
#7: Rich Dad’s Cashflow Quadrant by Robert Kiyosaki
A lot of people might say “Rich Dad/Poor Dad” is more influential but I would argue this second book in the series really hits the concepts explained there harder. If you’re looking for a book to shake you or someone who needs it out of the typical 9-to-5 mindset – this will do it. The Cashflow Quadrant is all about creating enough passive income to pay for your needs and truly creating financial independence. It’s a simple concept explained by Kiyosaki’s drawing depicted on the cover.
On the left-hand side are the people who trade time for money. That’s the “E” or employee quadrant and the “S” or Small business quadrant. Then on the right-hand side are the people creating passive wealth by being “I” – Investors or “B” Business owners (who work on in their business not in it). While Kiyosaki’s books are pretty short on specific details – I think the philosophy and mindset is way more powerful and important.
#8: “Magic Words that Bring You Riches” by Ted Nicholas
There are 3 main people I’d give credit for opening my eyes to the enormous power of direct response marketing and helping me achieve financial independence before I was 31. And one of those is definitely Ted Nicholas. I cannot begin to tell you how many dozens of times I listened and read Ted’s material over and over again. He’s one of my all-time marketing heroes. Ted took the guts of his $197/year newsletter on direct marketing and distilled it into this single book. When I checked this morning there were a few used copies available on Amazon but you can now find it as an ebook or real book on Ted’s site.
#9: No B.S. Time Management for Entrepreneurs by Dan Kennedy
Yes, Kennedy makes the list twice. Let’s face it, for entrepreneurs we’ve got no greater asset than our time. And even if you’ve read a 100 other time management books I guarantee you’ll get something out of this one. Here’s Dan’s unique & ruthless approach to time management that might give some people pause. I don’t follow all of Dan’s advice here because I’m a little too nice at times but reading this book will really let you understand that you create the rules at all time. You decide how you want customers to work with you, people to contact you, etc. Fact is, if you don’t set the rules – then someone else will for you by default.
#10: “Winning Through Intimidation” by Robert Ringer
I know the title of this book is a bit off putting and that’s probably why Robert renamed the latest edition. I love the way Ringer objectively looks at other people’s success advice in here. For instance, the advice of “work hard and you’ll succeed”. He asked himself what “working hard” really means since one person’s definition of working hard is a 18-hour shift while someone else might have a totally different notion. Ringer threw out typical advice like this to work on his own theories for figuring out success.
Plus, there is one chapter in here “the Leapfrog theory” that is essential reading. It explodes the myth of “working your way to the top”. Basically this is a waste of time to keep the status quo. You can leapfrog over any competitors by proclaiming yourself at their same level – but you’ve got to be able to back it up with the goods. For some reason people are always waiting to be anointed the “expert” – it doesn’t happen. And Ringer’s book is packed with even more hard-hitting realities for street smart entrepreneurs.
Like I said it’s super tough to pick just 10 so here’s a bonus selection. I kinda cheated since this isn’t a book but an audio program.
Bonus: The Strangest Secret & Lead the Field by Earl Nightingale. I can’t even begin to count the times I’ve listened to these programs. Earl was really the first person who game me ‘permission’ to think and behave differently. He talks about how the top 5% of achievers don’t do the things ordinary people do and that’s why they are extraordinary. Or they are willing to do the things the other 95% aren’t willing to do (like read/listen for hours per day honing my expertise).
#11 Unique Ability: Creating the Life You Want by Catherine Nomura, Julia Waller, Shannon Waller
Not sure how I forgot this one – probably because it’s not on my bookshelf now. (I think it’s somewhere in the dozens of boxes still left to be unpacked) This is my absolute favorite book about simply focusing on what your unique abilities are and then bringing in others who are strong in areas that are not unique abilities. Now “Unique Ability” is different than simply finding your strengths like the book “Now Discover Your Strengths” (which is also quite good for their online test).
Unique ability is not only about something that is a strength for you but something you love and that gives you more energy when you do it! Critical difference. You could have a strength but you don’t necessarily want to keep doing that activity. This book walks you the process of discovering your own unique abilities. Highly recommended. (At some point I’ll do a post just on this concept and share with you my own ‘unique ability’ statement I’ve come up with from this.)
This book is put out by Dan Sullivan’s company “Strategic Coach” and they have an excellent group of other ‘knowledge’ products. If you can find it the CD set “Pure Genius” is remarkable.
#12 – 10 Natural Laws of Successful Time and Life Management by Hyrum Smith
Another ‘MIA’ book from my bookshelf after the house move so it got overlooked. This book has probably had one of the most profound effects on my inner values starting in 1998 when I got introduced to Hyrum’s company, now-called “Franklin Covey”. This book really made me examine what my value was and most importantly in what order should those values be. I look at them nearly every day when I get up to make sure my decisions are on track with my inner compass. This isn’t a half-hour read and then you’ve ‘got it’. I spent some time really considering what type of values and life legacy I’d like to leave. Excellent exercises.
There you have it. That’s my list updated list– what do you think? What did I leave off? Have you read any of these works and how has it influenced your life? Leave a comment – would love to hear it!
* * Important Charity Help * *
One more thing – I couldn’t imagine not having these books and resources I’ve learned from over the years. The wisdom of the most successful ‘doers’ & experts distilled down into the pages of a simple book. I’m passionate about helping others hopefully discover the joy and excitement of books that change their lives and inspire them to new heights. That’s why I’m proud to be helping my friend Tim Ferriss with his charity project at DonorsChoose.org where teachers request assistance for their teaching projects.
I’ve picked quite a few ‘entrepreneurial’ related projects to help fund and I hope you’ll join me. I’ve committed to donating $10,000 of my own money to support this. Now I’m not expecting a donation that large (we’ll certainly take it) from you but I’m hoping you’ll consider donating $50 or $100 to help fully fund some of the requests from teachers. Here’s the page to donate.
October 10th, 2007 at 1:04 am
[...] Read the rest of this great post here [...]
October 10th, 2007 at 1:07 am
Yanik,
A very well put together list. I am sure many of us now will be running out to fill out bookshelves with some of these. I am currently reading the 4- Hour Workweek by Tim Ferriss and it’s absolutely unbelievable. What a life he has lived already!
Thanks for the list.
October 10th, 2007 at 1:22 am
Two thumbs WAY up for #6, The Four Hour Workweek. This book changed my life… I now live a completely mobile lifestyle, traveling the US and Canada in a motorhome with my hubby!
I’m also a raving fan of Kiyosaki – got to interview him once on radio!
October 10th, 2007 at 1:36 am
Yanik, way to go.
2 minds with the same thought?
I’m doing a 24 hour challenge since yesterday, and intend to get 100 people to participate, each raising $100 for “Room to Read” – so we can build a library for kids in a developing nation.
http://MoneyPowerWisdom.com/how-will-you-change-the-world/
Will be sure to mention your effort there. Let’s change the world
All success
Dr.Mani
October 10th, 2007 at 2:16 am
I agree Yanik reading is a pure delight and pleasure, I sadly though forget to practise as much as I should, on that I’ve read.
I have read two on your list but I must check out those others, never
heard of them. Listened to Earl Nightingale and many others to numerous to mention here.
October 10th, 2007 at 5:53 am
I’m glad to say that I’ve got AND read
9 out of 10 of these top 10 books plus
both of the bonuses too.
I’m going to order the Robert Ringer
book now. It’s been recommended to me a
lot of times but the title has put me off.
The advertising mogul, David Ogilvy said
that no-one should be allowed to be involved
in advertising until they’ve read Scientific
Advertising by Claude Hopkins at least
SEVEN times.
This brings up an important point:
Read classic QUALITY books over and over
instead of buying every ebook that comes
out.
There are a couple of books I’d put in my
top 10 list:
The Seven Habits of Highly Effective People
by Stephen R. Covey
This book emphasised the importance of having
a value and vision based business and how to
be really effective.
Think and Grow Rich by Napoleon Hill
This book is a timeless classic and many
successful entrepreneurs cite this as an
influence.
The E-Myth Revisited by Michael Gerber
This book taught me the importance of having
systems within a business so that I can free
up more of my time and outsource effectively.
Oh – and a super-rare book called Autoresponder Magic
by a guy named Yanik Silver – only joking!
October 10th, 2007 at 7:04 am
Awesome list… I’ve been looking for new books to get. Thanks.
I would like to add Think and Grow Rich by Napoleon Hill to the list. Actually, I would to add anything by Napoleon Hill to the list!
~Shannon
October 10th, 2007 at 9:30 am
Hi
I would like to get all of those books, where ,and how much??????
Regards
Larry
October 10th, 2007 at 9:31 am
<p>Those are definitely some other good books – I was looking at my<br />
</p>
bookshelf forever trying to decide. </p>
<p>I probably should do an update on 10 more books
<p>I knew a lot of people might mention “Think & Grow Rich”. It would<br />
probably be a top 20 for me. I actually liked the original one<br />
better on the Laws of Success that it was derived from. </p>
<p>”Breakthrough Advertising” and “Jonathan Livingston Seagull”<br />
are great ones. Another one I didn’t put in is Hyrum Smith’s<br />
“10 Natural Laws of Successful Time and Life Management” plus<br />
Tony Buzan’s Mindmap book. </p>
P.S. Larry – you can get ‘em all at the bottom of the post
<p>There really are too many great books that I’ve learned so much from.<br />
Actually some new ones I’ve really enjoyed are “How to Get Rich”<br />
by Felix Dennis and “Microtrends” and “Quirkology” – all worth<br />
a read. I’ll probably post a review on some of these books soon.</p>
<p>-Yanik</p>
October 10th, 2007 at 10:39 am
Yanik, Great list of books for any serious business library. I’m thinking of several more books to add but one I really got a 1000 times my investment is Dan Kennedy’s “No B.S. Sales Success. As a matter of fact, I’m on my second copy because the first copy got so worn out, dog eared and written over I couldn’t keep it together any longer.
Regards, Hal
October 10th, 2007 at 10:53 am
Yanik, I’ve read four books on this list and I must say you’ve picked some great ones. I look forward to reading the other books on this list to help me enhance my marketing skills. Thank you kindly!
Respectfully, Mark
October 10th, 2007 at 10:59 am
Good list Yanik!
I have read all but Winning by Intimidation myself.
Scary thought but I read the Ayn Rand book when I was sixteen…which was forty years ago!
John
October 10th, 2007 at 11:05 am
1. Freakonomics – Steven D. Levitt and Stephen J. Dubner
2. Good to Great – Jim Collins
3. Managing the Professional Services Firm – David H. Maister
4. A short history of nearly everything – Bill Bryson
5. Differentiate or Die – Jack Trout
6. Selling the Invisible – Harry Beckwith
Life changers for Me!
October 10th, 2007 at 11:06 am
Great list Yanik.
I just have to add one more powerhouse into the mix:
Breakthrough Advertising – Eugene Schwartz
This book is a masterpiece.
- Dave
October 10th, 2007 at 11:09 am
Yanik,
Good choice of books.
I would add Tony Robbins’ “Unlimited Power”. This was the book that made me believe anything was possible. It also offers some interesting ways of looking at how we use our brains.
Andrew
October 10th, 2007 at 11:10 am
What a list!
I’m very interested in the 4 hour work week by Tim Ferriss. But one person who should write a book and has not, as far as I know, is
Steve Pavlina.
Anyway, I’m going to buy the 4 hour work week.
Thanks again Yanik.
Mark in Canada
October 10th, 2007 at 11:20 am
Great stuff dude
October 10th, 2007 at 11:25 am
Yanik, I now know how you became a super genius at your age. Besides the smart genes, look at the sample of quality books that feed your mind! Thank you for sharing this top 10 list and reminding me to reach higher. I am placing my order now.
You’ve reminded me of Mark Twain’s quote, “A man who does not read good books has NO ADVANTAGE OVER the man who CANNOT READ them”.
Thank you Yanik, you are the best.
October 10th, 2007 at 11:36 am
I love all these books, but you can’t put all the lessons into place without a tattered old copy of Psycho-Cybernetics by Maxwell Maltz
October 10th, 2007 at 11:41 am
Thanks for the helpful post Yanik. I’ve read quite a few of those you mentioned and will be searching out those I haven’t heard of before.
I recently started building my audio library to give my eyes a rest after long days on the computer. It’s a treat to have books read to me while I sit in the sun and watch the clouds float by.
October 10th, 2007 at 12:26 pm
I really enjoyed Dan Kennedy’s No B.S. Time Management book; got a lot out of it. Now I have just begun reading the Dan Kennedy-edited revision/update to Dr. Maltz’ Psycho-Cybernetics book — which is also very good!
October 10th, 2007 at 12:27 pm
Hi Yanik,
I’m surprised “Think and Grow Rich” is not there, maybe because EVERYBODY else has it on THEIR list!
I would also like to REPLACE two of your books with different titles by the same author.
In MY opinion, Rich Dad/Poor Dad is FAR better than Cash Flow. The whole philosophy is explained better.
And, I liked Dan Kennedys No BS SALES book far better than time management. Of course, the subject is a LOT more exciting, so maybe that is why I liked it better!
Anyway, GREAT post. We do need to READ more! I’d like to remind your readers that MANY of these books are in YOUR
local library and can be checked out for FREE!
Just my thoughts! God bless!
John Abbott
October 10th, 2007 at 12:35 pm
Yanik,
Great list. Thanks for sharing it… BTW, my 7-year old daughter IS named Dagny!
Tim
October 10th, 2007 at 12:44 pm
Yanik,
Great List! I’ll have to pick the ones I’m missing in my library.
I am currently reading the 4 Hour Workweek too, so far it is fantastic.
Yanik…. If you are friends with Timothy, how do you ever get in touch with him since he only checks his email and voicemail once a month!
All the Best,
-gk
October 10th, 2007 at 12:48 pm
Yanik, What a great list of books!
Your #1 choice is my all time favorite as well. I actually have Atlas Shrugged autographed by Ann Rand.
I would also add Jim Collins “Good to Great” and “The E-Myth Revisited”.
You are certainly a well read young guy.
Thanks for sharing your list…Nur.
October 10th, 2007 at 12:55 pm
Hi Yanik,
Literacy is a great cause. As a whole our generation does not read enough. I’ll be the 1st to admit I have this problem.
Reading is like exercise for the mind, and we all could use more mental excercise.
Good luck on the fund-raising!
Your Friend,
Steve Renner
October 10th, 2007 at 12:56 pm
Hi readers n posters check this one out on. Amazon.co.uk:
The Origin of Wealth: Evolution, Complexity, and the Radical Remaking of Economics …
It has a Amazon.co.uk Sales Rank: 216093 in Books …unquestionably the most important business book of the year. …
All my best to you and your future best read book
Phillip Skinner
The book you don’t read won’t help.
Jim Rohn
October 10th, 2007 at 1:10 pm
Hey Yanik,
Super brain food as always, my friend.
I was surprised that you didn’t mention Robert Collier Letter Book.
ALL the books you did mention are superb, nonetheless.
Wishing you all much success,
Martin Wales
The Customer Cather
October 10th, 2007 at 1:16 pm
Hi, I made for your 7 day ebook, instant sell letter, also give me a ebook
to resale. They all do not work, Why? I have email your support few times
now and never hear from them at all. Your instant sell letter I do not have a word what? Sorry writing you this, but you do not care about people who paid you with hard earn money!
Dennis
October 10th, 2007 at 1:18 pm
Great Job, Janik! (as usual)
Being a “retired” Psychiatrist, I’d like to add a couple books that revolutionized my thinking about “thinking.” The first is “A New Guide to Rational Living” by Albert Ellis, Ph.D. The second is “Feeling Good – the New Mood Therapy,” by David Burns, M.D. Both are excellent studies on “How to Think” (properly) and getting the JUNQUE out of your head in a systemetized fashion. After reading those, I THREW AWAY all the crap by Freud, etc. and found a FAST way to help people get where they want to be! I read Atlas Shrugged while I was in training. Rich Dad / Poor Dad, Influence, and ANYTHING by Dan Kennedy are all great! Indeed, what you feed your “engine” is what’s going to wind up POWERING you! Make it good! — DrScot, Knoxville, TN
October 10th, 2007 at 1:48 pm
[...] Yanik Silver wrote a fantastic post today on “Top 10 Books for Successful Entrepreneursâ
October 10th, 2007 at 2:42 pm
Hi Yanik,
The only book missing is mine. “How to Market, Advertise And Promote Your Business Or Service In A Small Town.” It is currently being revised and will be published by John Wiley & Sons in Spring 08. There are thousands of small town business owners that no authors talk to. Most have worked with large companies with huge ad budgets. My book speaks to the mom & pop with $125.00 to spend on advertising or they have to close their doors. The small business owner is the true backbone of this country but for the most part he is left to twist in the wind when it comes to business publications.
October 10th, 2007 at 2:54 pm
Interesting and NO not one of those in my library …. I’ve always got a lift from Jm Rohn and Chris Widner along with Tom Hopkins and Ziggy and the main stream fellas. Every book has something there for you and we come in at different levels every time we re read . Just a winding road and YES Life’s good …
October 10th, 2007 at 3:07 pm
I’ve read 3 out of 10. I’ve heard of most of
them – although “Atlas Shrugged by Ayn Rand”
is new to me. Since Readers are Leaders —
I better get to work! Thanks Yanik!
October 10th, 2007 at 4:57 pm
Yank..you say ..”While Kiyosaki’s books are pretty short on specific details – I think the philosophy and mindset is way more powerful and important…” Where can we find the specifics besides the ideas. More detail would help a person like me.
Thanks!
October 10th, 2007 at 5:46 pm
Just started reading Atlas Shrugged…what a fascinating book for someone that only was interested in business books…
The Influence by Cialdini is also great and it is amazing how many of these techniques have been used on me…but
now I can recognize them. Look forward to reading some more of them specially “Winning Through Intimidation”.
Ciao, The Maverick
October 10th, 2007 at 5:54 pm
Great list, Yanik! I Just read Cialdini’s “Influence” and second your recommendation wholeheartedly. I find the material so important and the questions it raises so interesting that I’ve devoted a blog to it, wher I hope to get a bit of a discussion on it going. I’ll probably read the book several more times before I let it rest for a while. “Atlas Shrugged” has also been recommended to me by many friends and is high up on my to-read list.
I enjoyed the riminder of Brian Tracy’s remark on the difference between rich people and poor people, it is so true.
Great to see you sharing which books you credit with playing a part in your success as an entrepreneur, thank you for that!
October 10th, 2007 at 6:29 pm
Hi Yanik
I’m not sure if this email will get to you directly as you probably have a team of people between you and potential customers. However, given that probably is the case I will make this brief.
I would like to thank you for your continuing info emails and compliment you on your sales technique. You certainly must have the hardest gig in town trying to sell product to people in the same business as yourself who at worst, must be able to read between the lines.
I haven’t purchased any of your material as yet but will do when finance permits. Your emails give me great ideas for copywriting and in fact it pains me to say that I have sucked some of my best ’sales copy strategies’ from you for free. I do feel guilty. You obviously don’t adhere to the theory that ‘less is more’ and I applaud you for your ability to write lengthy and compelling sales copy that has the reader spending far more time to absorb, than he or she had originally allocated. I also like your use of the p.s. and p.p.s.
P.S. Do you realise that your speaking voice sounds a lot like Glenn Frey from the Eagles. Surely you don’t also write songs and sing in a band!
Regards
Neil Tulloch
Tulloch Advertising
October 10th, 2007 at 7:35 pm
Thank you Yanik for this terrific post. This post (and the recommendations you’ve made within) will really help me turn my life around.
Now I don’t know if you read all of these comments or not. But on the off chance that you do, I’d like to tell you a brief story of how you (and other ultra-successful people) are helping change my life.
I’m 21 years old and in MASSIVE debt. You see I’ve always thought there was the “magic pill”. You know the one…
The “Get Rich Quick Overnight” pill. And since the age of 17 (or maybe even younger now that I think about it) I’ve been toying with ideas that will get me “RICH!”. Buying all sorts of scams, and odd things. Also buying awesome things that I never really followed through with because it didn’t work virtually overnight. All the while thinking:
“Why aren’t I rich!? It says I can make money on the internet by putting up a website selling information on how to make money on the internet. And I’m not rich! This crock!”
Or even worse “What!? You mean if I just put up a link of a Clickbank product and spend lots of money on advertising I don’t make lots of money in commissions?”
Other than a few dollars here and there… Nodda. Then I got into the mortgage business. I became a loan officer and got on at the tail end of the bandwagon of the Mortgage Boom and found some temporary success with a couple good months, then as we all know the industry fizzled out (and I don’t have the experience and/or expertise to hold on to what little market is left).
Simultaneously with the mortgage market fizzling out (and my bank account tipping into the negative), I begin reading your blog, along with other educational items. And at a precise moment about a month ago, I had an epiphany.
Now I’m not one to say “I tried and I failed, therefore this is all a scam. The only way to make money in life is to get up. Go to work in the morning. Come home at night. And bring home that steady paycheck.”
BLARGH! If that’s all life is, count me out. I’d rather be broke.
But that’s not the way life is. Money can be made outside “the box”. And I thank you, Yanik, for pointing out all the different business models out there. Showing how someone sees a void, fills it, and then makes it profitable doing something they love.
It seems so obvious. Find out what everyone else is doing. Then don’t do that! Find a unique twist, make it your own. Do something different. There are so many copycats out there, so many unoriginal lemmings, I’m finally seeing the light.
This post specifically was a TERRIFIC reminder. Never quit your education. As I was reading your post, I was thinking “Oh yeah, I’ve heard of that book.” “Oh, I’ve even read MOST of that one!”. I got somewhat excited that I had at least heard of these books, and even read several pages of many of them. Then I had the shocking reminder when you mention “I’ve read this at least 9 times.” “I’ve listened to this countless times.”
It once again reminds me of the Tony Robbins’ adage “Repetition is the mother of skill”. Never quit, and never assume that you know everything.
Another theme I have been (re)noticing that exists in every successful person I would want to be like is: Massive Action. Not just one step. But one after the other… after the other after the other. And not quitting.
So that is exactly my mission. You have inspired and motivated me to take MASSIVE ACTION. I already have many ideas on paper to help launch me to success. I no longer believe riches can be obtained overnight. It will take work and dedication. But it is to be noted that it IS obtainable.
My first project (to be online in less than a week), I will be using both as a motivator for myself (to make sure I don’t slack or give up), and hopefully as an inspiration to others that may be in similar shoes as me. People who just need a swift kick in the ass as a remind them that a) massive success is obtainable b) all it takes is a little “doing”.
http://www.BankruptcytoMillionaire.com
This will be my journey over the next 48 months. I am going to document every single step that I take to pick myself up out of the financial abyss that I’m currently in, to massive success (in every sense of the word) in 4 years time.
Think of it like The Biggest Loser (you know the TV reality show where fat people take massive action to loose weight, and inspire the fat people on the couches at home to get up and exercise every once in a while) meets Multi-Media blogging with an amazing resource center. So anyone can see the true roadmap to success.
And a owe this inspiration in huge part to you, Yanik, so once more: Thank you. And I’ll be seeing you soon on one of your Maverick Business Adventures.
Sincerely,
Tevin Anderson
October 10th, 2007 at 8:30 pm
I’ve heard of only two of these but have recently rediscovered my love of reading.I have a lot to get through.
Thanks Yanik
October 10th, 2007 at 8:49 pm
Yanik, great list of books! Thanks for sharing your insights. I’ve read most of the books you listed and all of Dan Kennedy’s because I thinks he’s tops for nuts and bolts. The one book I would add is, “There’s a Customer Born Every Minute” by Joe Vitale. I can hardly sit to finish that book every time I read it…I get so fired up with new ideas! I keep framed pictures on my study walls with
inspiring scenes and quotables from all the great works. It keep me on track. Love those books!
October 10th, 2007 at 11:52 pm
Hi Yanik,
Another great book is The Success Principles by Jack Canfield.
Readers would be wise to read 1 chapter each night before going to bed, and when finished, start reading again and again.
October 11th, 2007 at 1:53 am
[...] http://www.internetlifestyle.com:80/blog/?p=235 [...]
October 11th, 2007 at 2:10 am
Great list Yanik,
I have read three of them and have another sitting on the bookshelf waiting for me to digest it.
You mentioned a book on that awesome interview with Frank McKinney but I couldn’t catch the title.
October 11th, 2007 at 2:30 am
Thanks Yanik,
what a great list! You are right, sometimes it is not easy to decide which is better or best about books. I´d like to add Bob Proctors You Were Born Rich in that list. It contains like a collection of many other good books, Earl Nightingkale, Walter D. Walles, Napolean Hill etc.
Be well,
-Aarne-
October 11th, 2007 at 9:41 am
What a great list Yanik! I read Ayn Rand years ago and keep hearing her name. I must reread Atlas Shrugged. Tim Ferris’s book has changed my life. There are a few books on your list I haven’t read,so I’ll go out and get them now.
October 11th, 2007 at 11:56 am
Hey Yanik – I had not heard of a lot of your authors, but I have added them to my list of “necessary reading in my lifetime” list. I too have been influenced by the “one hour of reading per day” theory although I must admit that it doesn’t happen as often as I would like (as I fall asleep far too quickly). Thanks for the great tips.
October 12th, 2007 at 12:45 pm
[...] Read the rest of this great post here [...]
October 12th, 2007 at 1:25 pm
Hi Yanik,
Good books on your list. Two well-known books I would recommend are:
(1) The Richest Man in Babylon (George Clason)
(2) Think and Grow Rich (Napoleon Hill)
These two have influenced me tremendously.
October 12th, 2007 at 7:19 pm
[...] This first is to simply aide in my personal, and financial growth–by holding me accountable to regular and progressive (and entertaining and informative) updates. [...]
October 13th, 2007 at 8:24 am
Yanik, great list…I was pleasantly surprised to see Robert Ringer. I’m a fan of his other book, “Looking out for #1″.
Yanik Question?
Would you mind sharing the GENIUS logo designer contact information? Your LOGO has to be one of the best and cleverest I’ve seen in a loooong time.
All my best Yanik!
October 13th, 2007 at 2:16 pm
Hi Yannick,
I love to read. As a teenage, many moons ago, I would read a novel an evening…sometimes even two. Now as a direct response copywriter and soon to be info publisher–it’s tough to find the time.
I’ve read a few of the books on your list and plan to pick up some that I haven’t read. I have to say I’m jealous of you and everyone else who managed to finish Robert Ringer and Steven Covey. I found the books so dull and boring that I could not finish them. I’m sure they are awesome for most people, however I’m not one of them.
On another note, I would love to hear tips from other readers on this little problem. I’ve tried to finish Maxwell Maltz’s course and Anthony Robbins course…many times. I just cannot commit to putting an hour each and every day until I finish the courses. So I stop and start over and over. I love their work and would be so much farther ahead if I could finish and put the ideas to work.
Regards,
James
October 13th, 2007 at 2:18 pm
Great list – I read “Winning through intimidation” about fifteen years ago and always remembered the Leapfrog method but not the title of the book. So glad you included that one! I would also recommend Zig Ziglar’s “Don’t let anyone steal your dreams”. Sadly I lent it to someone who didn’t return it! I’ve just set up the website mentioned above and need to work on it so will appreciate your advice on just where to start once I have put all the products on the e-shop. Hope you have time to do this or if not you, can anyone else let me have suggestions and tips. Best wishes to all.
October 14th, 2007 at 5:06 pm
[...] Yanik Silver wrote an interesting post today on Top 10 Books for Successful Entrepreneursâ
October 14th, 2007 at 7:29 pm
[...] Most-Essential Books for Successful Entrepreneurs… [...]
October 14th, 2007 at 8:37 pm
[...] Top 10 Books for Successful Entrepreneurs [...]
October 14th, 2007 at 10:50 pm
Yanik,
There is always inspiration in books, and every single book on that list is filled with inspiration.
Great selection!
Warmly, Suzanne
October 15th, 2007 at 4:28 pm
Hey Yanik,
Good list.
I’m surprised you didn’t mention any books by Jay Abraham.
I highly recommend reading Money Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards. This is also known as the MR. X book.
Although it costs $467 new, you can find copies on ebay for under $100.
This is a true marketing encyclopedia with tons of great information that shouldn’t be passed up.
Andrew
October 16th, 2007 at 5:26 pm
Yanik,
Great list. I’ve read at least once and some twice and have 6 of the books on your list. I would like to recommend two more that have helped mold and shape me…. “Billionaire in Training, Because a millionaire Just Isn’t Enough”, by Brad Sugars and “Secrets of the Millionaire Mind” by T. Harv Eker.
I too read at least one book per week, plus write columns for our local RE Investor club, and try to keep my blog updated.
October 16th, 2007 at 8:58 pm
Hi Yanik,
I’ve dove into #10: “Winning Through Intimidation” by Robert Ringer and the bonus Bonus: The Strangest Secret & Lead the Field by Earl Nightingale., great stuff! I will have to add the others to my to do list…
I have to run and fix some more of these dang Maytag Neptune front loader washers! There is a defective part in all of the 2000 stackers, MAH3000, MAH4000, MAH5500A’s that burns up the upper control board costing owners anywhere from $350 to $500! See my neptunewaxmotor.com site for more information a.s.a.p.!
October 16th, 2007 at 10:11 pm
[...] Read the rest of this great post here [...]
October 16th, 2007 at 11:56 pm
While Dan Kennedy’s books do have useful information in them – mostly copied from other people’s books WITHOUT ACKNOWLEDGEMENT OR PERMISSION – his affiliation with Dave Dee (claiming to be president of Dan’s company) diminishes his credibility even more. Your association with them diminishes yours.
October 17th, 2007 at 10:18 am
Have to reply to this last post. While no one can please everyone, to say this about the smartest [and wealthiest, I might add] marketing genius out there is ignorant. Dan Kennedy has done more than anyone out there to increase people’s wealth through his marketing techniques. I personally have used his marketing copywriting and it has helped our business tremondously. Copywriting is just that, copywriting. Why re-invent the wheel, when you can use what works and apply it to your business?
My estimation of the comment by Bud lowers my opinion of him!
Paul
http://www.gooddebtbaddebt.wordpress.com
October 25th, 2007 at 9:58 am
Top-10 Most Essential Business Books for Successful Entrepreneurs:…
…
October 28th, 2007 at 5:22 pm
Paul-Eugene, you are absolutely right. Also, in regards to Bud’s comments…almost nothing is new when it comes to writing copy and creating promotions. Effective marketing is about recycling old and proven techniques and re-inventing them for your business. Dan Kennedy is a master of this. And he is one of top copywriters out there.
http://www.leadstampede.com
October 29th, 2007 at 11:23 pm
Yanik, I have read 8 out of the 10, with Atlas shrugged, robert ringer being the 2 I missed! I’m going to get them! Thanks!
Don
October 30th, 2007 at 3:21 am
Thanks
November 6th, 2007 at 9:13 am
Have read the books mentioned by Robert Kiyosaki, Dan Kennedy (the one on time managment is essential !) and Napolean Hill (I confess I found his books heavy reads and will have to reread them) – and have put the rest on my to buy book list.
Books that I particularly have enjoyed include:-
“The Magic of Thinking Big” by David J. Schwartz – if you think small, you stay small – soemthing Richard Branson also said.
“Eat that Frog” by Brain Tracy for setting objectives
“The Tipping Point” by MalcolmGladwell – scientific approach to the stickiness factor. Great chapter on how Sesame Street became so successful.
“Fish” by Stephen C. Lundin, Harry Paul and John Christensen for choosing your attiitude (self-motivation), making it fun, excel at customer service (make it their day) and be present + subsequent books such as Fish Tales.
“The Fred Factor” by Mark Sanborn, for standing out from the crowd through excellent customer service
Also I tend to note the gems I’m learning into a summary file, which I can regulary refer to. Helps me motivate myself.
November 21st, 2007 at 6:56 pm
Great list, Yanik! Another one I’d recommend is Built To Last by James Collins and Jerry Porras.
November 22nd, 2007 at 10:38 pm
Thanks for this amazing list of books. Books are a great source of knowledge and can help us develop in any area of life, provided that we read the right books. Thanks for showing what books to read in this area.
November 27th, 2007 at 8:53 am
You should add:
Your Survival Strategies are Killing You by Martha Borst
March 27th, 2008 at 10:13 am
Yanik - Thank you for sharing this thorough list! I am a business-book “junkie” and have read several of your recommendations. I will be adding the others to my “must read” list right away.
Another “Top 10” worthy book for entrepreneurs is “Work Less, Make More – Stop Working So Hard and Create the Life You Really Want!” by Jennifer White. The name really does say it all – this is the perfect book for anyone who wants to earn a lot of money, but doesn’t want to make personal sacrifices or work around the clock to do so.
I feel very fortunate to have read “Work Less, Make More” and some of the titles on your list at a relatively young age (mid-30s). However, I encourage anyone – no matter their age – to read this book and take charge of their life NOW!
August 16th, 2008 at 8:28 pm
[...] Yanik lists his top 10 recommended books (OK, it’s really 12) for reading by entrepreneurs and business owners, and all of them except for 11 and 12 are definitely good stuff for all parts of the business owner’s mind (much less mindset). [...]
August 16th, 2008 at 8:31 pm
[...] Good thing I got off the 50+ mile canoe trip today. Turns out this morning’s guest post was missing the link to Yanik’s book list. [...]
January 4th, 2009 at 10:07 am
[...] Re: Print Books That You REALLY Need To Read? If you haven’t already you should check out: Yanik Silver
February 22nd, 2009 at 2:36 pm
Great list Yanik. Atlas Shrugged’s book seems interesting. I might get it. Thanks for the list.
March 7th, 2009 at 8:58 pm
<p>thanks for the list Yanik
</p>
<p>if you get some time could you please answer these:</p>
<p>1. which one of these books gave you the longest lasting impression?</p>
<p>2. which book do you think is even more relevant now then when it was first released?</p>
* The books are ranked in order so for philosophy Atlas Shrugged and more relevant is Influence: Psych of Persuasion *
March 7th, 2009 at 10:50 pm
On the list above, Cialdini’s work is my favorite…. I’ve read most of the others and I would highly recommend getting them as well
@MatthewLoop
March 31st, 2009 at 11:52 am
Hi Yanik,
Great List!
I am not familar with your #4 and #5 choices. Looks like I have some reading to do.
I totally agree with reading books. Not only technical how to books, but also Biographies, so you can get inside of their heads. Good stuff.
Arrrrr.
March 31st, 2009 at 12:10 pm
How about “Multiple Streams of Income” by Robert Allen?
Think this deserves a place somewhere on a top list of books for new entrepreneurs.
March 31st, 2009 at 1:41 pm
Yanik,
Thanks for sharing this. The funny thing is, as I was reading it…I have read nearly every book on there, and a few that I have not I have been planning to invest in. Great minds think alike!
By the way – you were incredibly instrumental in my initial growth, so I credit you for alot of my development, even though I haven’t personally coached with you.
I really admire and have learned from your business model!
Sean
March 31st, 2009 at 2:47 pm
Hey Yanik!
Great book list!
Rich Dad Poor Dad book series and the 4 Hour Work Week with Tim Ferriss!
As far as I am concerned. Jeff Walker, John Reese, Frank Kern, and when I buy something from you, (confession, I have yet to give you money, I know, not even the underground workshop, what’s my deal? Soon enough, soon enough)
Anywho…. Like I was saying,
Jeff Walker and the crowd owe Tim Farriss a Boat load of money in commissions since I have spent THOUSANDS on everyone,(except you Yanik) learning all this cool internet marketing stuff.
So why dose everyone owe Tim Ferriss? Hmmm, I’m not going to get into that in this reply. I’ll let you see when it pops on Google Alert.
But anyway, Fantastic Book selection Yanik! I need to read the others now.
(As well as buy some of your stuff, in time, in time).
Cheers!
~ Jeff Gordon Parker
March 31st, 2009 at 2:59 pm
Great list Yanik
Love the Brian Tracy reference: Rich people have big libraries and poor people have big televisions
Ref Atlas Shrugged by Ayn Rand – (A thick Read!) – well that is also available on Tape, I recently bought the tape set from Amazon — great for “readers” like me
And as for Tim Schmidt calling his daughter Dagny! – how come I am not surprised
March 31st, 2009 at 3:20 pm
Thanks for all your get insight and info Yanik. I’m really enjoying your newsletter membership and getting alot of great info/ideas from it. Worth its weight in gold!!
Keep up the good work!!
March 31st, 2009 at 4:26 pm
Superb Mr. Silver
Fantastic collection. I’ve read a few of them.
I could recommend quite a list from my own collection, but here’s two:
‘The One Minute Millionaire’by Mark Victor Hansen & Rber Allen. It’s two books in one.
Also,
‘Ignite and Unshackle The Latent Power of You’ by Jonathan Clark.
Oh, and anything by Joe Vitale.
Great stuff Yanik.
Health, Wealth and Happiness….always
March 31st, 2009 at 9:00 pm
Hello Yanik! Thank you very much for your great list, by the way why don’t you add the E myth? I think that’s a good business book.
March 31st, 2009 at 9:37 pm
Excellent list, I have a lot of reading to do…”The 45 Second Presentation That Will Change Your Life” by Don Failla is a fantastic book, short and to the point.
Cheers,
Ken Smollen
April 1st, 2009 at 8:16 am
Good List, but since it’s a year ans a half old, I would like to add:
- ANY book by Michael Masterson. His style flows well & his books are chock full of quality content.
- “Impact…” by Ken McArthur. You are a firm believer of giving back, and as you know, Mr. McArthur’s personality speaks of this in volumes.
Best,
-K
April 3rd, 2009 at 10:43 am
Hey Yanik,
Great list. The Cash Flow Quadrant is the only one I have, but I’ll add the others. I keep running across people who suggest reading Dan Kennedy, so I’ll be sure to check him out.
I’ve been to his website before, and am somewhat aware of the Phenomenon. It looked interesting, but at the time I couldn’t afford to follow through. Hopefully I can tap into him in the near future.
Thanks for this post, it’s encouraging me to hang in there with my home based business.
April 3rd, 2009 at 9:08 pm
Atlas Shrugged is a business classic. The fact that last in March of 2009 it hit #1 on Amazon speaks to its lasting principles. Anyone who wants to grow a business and produce needs to both understand and protect their rights to do so, unfettered from government interference.
There are some great clips on You Tube by Yaron Brook, Executive Director of the Ayn Rand Institute. If you are unfamiliar with Atlas Shrugged these clips will give you an introduction to Objectivism.
Thanks for the book recommendations Yanik, the few I don’t have I ordered tonight.
May 23rd, 2009 at 3:03 pm
Great list, Yanik. I’d like to echo the need to add E-Myth Revisited. Gerber has so many wonderful ideas… and I found his audio book was even better than reading the book itself.
Charlie Seymour Jr
http://twitter.com/UltimateWAHDads
June 9th, 2009 at 5:18 pm
Great list. Let me add, for those entrepreneurs who may have to ask friends and family for seed-money to get started, “Investors in Your Backyard. How to Raise Business Capital From the People You Know.” It covers how to find potential investors, how to attract them, and how to manage a repayment schedule, with a CD included with templates for forms and letters. Great overview of this stage of early fund-raising.
July 28th, 2009 at 3:23 pm
That is great list mate thanks for sharing.
November 27th, 2009 at 2:09 am
Magic Words that Bring You Riches is my favorite book, its very good.
December 15th, 2009 at 3:29 pm
Hi Yanik!
I love no.11 I couldn’t live without my copy. I run an advertisement company so it’s very important for me.
January 1st, 2010 at 3:52 pm
[...] Dr. Robert Cialdini. His book “Influence: The Psychology of Persuasion” is definitely a top 10 book for me. I’ve read this book at least 9 times and continue to find amazing insights each time I do. [...]
April 2nd, 2010 at 12:39 pm
Book No.3 is my personal favorite. Great List I will have to check some of the others out.
May 14th, 2010 at 1:26 pm
I would add the E-Myth to this list too. I think the distinction between working on your business and working in your business is a really important one to grasp for entrepreneurs.
June 18th, 2010 at 1:26 pm
i preferred no 9, it’s a best business management book in my opinion.
Why it’s best? Because management is the main factor in business. Without a great management your business is going to fall someday.
August 27th, 2010 at 8:22 am
[...] Top 10 Books for Successful Entrepreneurs…: “If you want to become an expert read for 1-hour per day for 3 years on your given subject. If you want to become a world expert read for 1-hour per day for 5 years.” Well, I took his advice to heart and early-on I wondered what would happen if I read 2 or 3 hours per day? [...]