Comments on: The Loneliest Lemonade Stand…

By: Lovely

Lovely — Wed, 06 May 2009 10:06:34 +0000

Thanks

By: Zsolt Eszes

Zsolt Eszes — Thu, 05 Mar 2009 04:19:51 +0000

Excellent post, Yanik I liked it so much, I just HAD to Tweet about it. So many marketers ARE just like your neighbor. They do all the work to prepare, set-up, create…they yell at the top of their lungs…and have nothing but bee stings and mosquito bites to show for it. Not to mention, being in the hole $10-$20 for the cost of supplies to make the lemonade no one bought. When all they had to do is go where people are ready to buy lemonade. Same amount of work (if not less). But much better results. Simply by working smarter.

You are an excellent adviser, and always have a wealth of information and knowledge to share.

Thank you,

Zsolt Eszes

By: max

max — Wed, 21 Jan 2009 16:35:51 +0000

The analogy is great, however there is another lesson to learn from a small,actually very BIG, mistake you made yourself Yanik. The kid behind the lemonade “desk” was most likely given instructions by his manager “parents” and was simply following them- maybe in this case “don’t leave the front yard so we can keep an eye on you”. The point is that you approached the wrong target audience. You had a much better chance to sell your advice to the parents, the decision makers, for greater results. I know it is an analogy on your part, however there are lessons to be learned from all angles of life’s experiences.

By: Andrew

Andrew — Tue, 13 Jan 2009 22:20:14 +0000

This is the best general piece of marketing advice that I’ve read. My own success has been just that – stick myself in the middle of traffic flow, but I never really looked at it quite that way before. Thank you so much for your clear thoughts and great ideas.

By: Michael

Michael — Sat, 03 Jan 2009 16:57:23 +0000

Hi Yanik, that’s great. Love it. I referenced the “QuickLube” guys I see nearly every week standing by a busy street with a hand-made sign that reads “Oil change?” You can read my post at here if you like: http://www.bestwebpresence.com/not-all-traffic-is-created-equal/

Michael

By: Garry

Garry — Sat, 20 Dec 2008 21:42:47 +0000

Hi Yanik,

Love the picture. Made me chuckle.

My eldest son, just a little older than Spencer, is taking an active interest in me building up my online business. He already understands some of this social media stuff better than me, lol.

I think I’ll use him as a consultant – probably do better than some of the so called ‘experts’

Great stuff as usual Yanik.

Garry
http://garryparkes.com/

By: Who wants a lonely blog? Let me help you sell your lemonade… | I See New People!

Wed, 17 Dec 2008 07:02:29 +0000

[...] Yanik Silver just uploaded a new post to his blog. In it he makes a great analogy! [...]

By: Joshua Collins

Joshua Collins — Wed, 17 Dec 2008 05:29:58 +0000

That was a great analogy!

And, it really opened my eyes. I believe I will try to implement this simple yet powerful idea!

Now I just need to find the intersection to set-up my stand :p

Great post Yanik.

Thanks a bunch!
Joshua Collins

By: Tarik

Tarik — Tue, 16 Dec 2008 01:39:21 +0000

That analogy is one of my biggest problems when doing business online. You must find the hungry crowd then find it. Thanks for reminding me to focus my strategies instead of blind guessing all the time. Bookmarked!

By: Stu McLaren

Stu McLaren — Thu, 11 Dec 2008 16:49:01 +0000

Great advice Yanik and a problem I see too often! I can’t wait to hear your thoughts on what 2009 will have on the Prediction Call http://www.predictioncall.com